Saturday, August 23, 2008

Starting points for home business ideas

A home business idea (or any other business idea for that matter) consists of several parts.
  • Who you plan to sell to
  • What you plan to sell
  • How you plan to sell it
You don't have to come up with all the parts at once. Most people start with 'what to sell', whether that's a product, a service, or information. Then they look for someone to sell it to. In many ways this is backwards - you may be more successful if you first find a group of people who want something, then sell that something to them.

Let's consider some business ideas starting from each point.

Who you plan to sell to:

Say you are involved in the model railroad hobby. You might know a lot of model railroaders both in person and online, so that might be a good group of people to sell to. You might want to narrow it down further to a sub group like N-scale modelers or narrow-gaugers. Then you'd do some research to find out what they most want and have difficulty finding or buying, in order to decide on a product.

Other "Who" possibilities... moms with babies, teens into a certain type of music, trout fishermen

What you plan to sell:

As a model railroader, you might be an electronics whiz who has worked out an easy way to light model passenger cars. Maybe you could develop this into a product.

Other "What" possibilities... a cookbook, book-keeping service, new kind of widget...

How you plan to sell it:

You might be housebound for health reasons, but you spend a lot of time on the computer. You know you want to sell something online - now you just need to work out what and to whom.

Other "How" possibilities... from a retail storefront, mobile delivery service, mail order catalog...

Wherever you start, all the angles need to be covered before your home based business idea can become realized.

Saturday, August 16, 2008

Finding and Creating Home Based Business Ideas

Many people want to start their own home based business. Some have "the idea" in their minds from the start and run with it. Others just want to work from home, but have a hard time finding a suitable idea. This blog is dedicated to helping you find and create ideas which will work for you.